Helping creative teams break through writer's block with AI that understands their unique voice.
To create a tool that helps marketing teams generate high-quality content quickly and efficiently, reducing the time and resources required for content creation while maintaining their authentic voice.
This project was born from my own frustration as a writer. I noticed how much time creative teams spent staring at blank pages, and wondered if AI could help spark ideas while preserving their unique voice. The journey wasn't straightforward - early versions felt too robotic and generic. The breakthrough came when we shifted from trying to replace human creativity to enhancing it, creating a collaborative tool that feels like a thoughtful partner rather than an automated replacement.
My Role
Lead Product Manager & AI Developer
Duration
6 months
Team Size
5 people
Technologies
"This tool has completely transformed our content creation process. It feels like having a brilliant collaborator who never gets tired and always has fresh ideas."
Sarah Johnson
Content Director, CreativeHub